Paid Social

Paid social is the most versatile channel in digital marketing. Whether it's Facebook, LinkedIn, Twitter, Reddit or TikTok and Snapchat, it can deliver the right combination of scale, performance, targeting, and analytics. The options on each platform are comprehensive enough to make sure all your campaign objectives are met.

Which social platform is right for your business?

Paid social media advertising is very different from organic posting and should have different objectives. Even if you have a presence on a certain platform, paid advertising might be more effective on another. This is why our team works with your brand seamlessly to test out the most efficient platform to help you reach your target audience.

Regardless of your audience, there are more options available in paid social and its important to find a partner that is well versed on each to help make sure brands goals are met in the platform. Its not just about engagement, but also driving qualified customers to your website or product to take action and provide value.

What platforms are booming in 2021?

And while Facebook/Instagram are the dominant players, TikTok and Snapchat have significant engaged user bases and media costs 30-50% cheaper than other channels. DNW digital knows how to strike a balance between media costs and driving qualified traffic to improve your KPIs. Reach out to our team to start building your social media strategy today.